{"id":11,"date":"2026-09-19T03:59:14","date_gmt":"2026-09-19T03:59:14","guid":{"rendered":"https:\/\/kksarkar.com\/?page_id=11"},"modified":"2026-09-19T03:59:14","modified_gmt":"2026-09-19T03:59:14","slug":"about","status":"publish","type":"page","link":"https:\/\/kksarkar.com\/?page_id=11","title":{"rendered":"About"},"content":{"rendered":"\n<div class=\"wp-block-group sec is-layout-flow wp-block-group-is-layout-flow\" id=\"about\">\n\n<div class=\"wp-block-group wrap is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"eyebrow wp-block-paragraph\">About<\/p>\n\n\n<div class=\"wp-block-group about is-layout-flow wp-block-group-is-layout-flow\">\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Kanchan Kumar Sarkar<\/h2>\n<p class=\"lede wp-block-paragraph\">Most small businesses have two problems, not one. People cannot find them \u2014 and when they do, there is nothing that makes them want to stay. I work on both: the technical side of being found, and the visible side of being chosen.<\/p>\n<p class=\"lede wp-block-paragraph\">I have been doing this since 2024. That is not a long time, and I would rather say so than pad it. What it does mean is that I learned search in the era of AI Overviews and helpful-content updates, not in the era of keyword density \u2014 so I am not unlearning habits that stopped working years ago.<\/p>\n<p class=\"lede wp-block-paragraph\">I do not guarantee rankings, because nobody honestly can. What I will tell you is what I did, why I did it, and whether it worked.<\/p>\n\n<div class=\"signature\">\n  <span>Working since <b>2024<\/b><\/span>\n  <span>Based in <b>[add your city in Appearance \u2192 KKsarkar Settings]<\/b><\/span>\n  <span>Languages: <b>English \u00b7 \u09ac\u09be\u0982\u09b2\u09be \u00b7 \u0939\u093f\u0902\u0926\u0940<\/b><\/span>\n<\/div>\n\n<\/div>\n\n\n\n<figure class=\"wp-block-image portrait\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kksarkar.com\/wp-content\/themes\/kksarkar\/assets\/img\/portrait.jpg\" alt=\"Kanchan Kumar Sarkar, standing in an office with his arms folded\" width=\"720\" height=\"900\"\/><figcaption class=\"wp-element-caption\">Kanchan Kumar Sarkar \u00b7 <b>KKsarkar<\/b><\/figcaption><\/figure>\n\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Who I am, honestly<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-11","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/kksarkar.com\/index.php?rest_route=\/wp\/v2\/pages\/11","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kksarkar.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/kksarkar.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/kksarkar.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kksarkar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11"}],"version-history":[{"count":0,"href":"https:\/\/kksarkar.com\/index.php?rest_route=\/wp\/v2\/pages\/11\/revisions"}],"wp:attachment":[{"href":"https:\/\/kksarkar.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}